Our specialty: distinctive, custom hand crafted belt buckles. Founded in 1967 as a one-man shop, Gary Gist aspired to create a top quality award buckle with traditional, yet stylish design. Four decades later, a staff of over one hundred, including second generation family members, continues the tradition with an expansive array of award buckles, as well as personalized buckles and ready-to-wear jewelry. Bits, spurs and saddle trim can also be customized. Each product is proudly crafted in the USA with thorough attention to detail and styling. Our marketing and sales staff works closely with each customer, thereby providing unparalleled customer service. With a range of price points determined by materials and manufacturing technologies, Gist is able to offer a belt buckle to suit most every budget.